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Canelo Alvarez Reached Out to Turki Alalshikh With a Promise About Riyadh

Alalshikh says the Mexican star told him he'll fight in Riyadh this October "no matter what happens," and the Saudi boxing chief answered with a public thank-you.

Canelo Alvarez
Photo: Canelo Alvarez: Box Azteca, CC BY 3.0, via Wikimedia Commons

Canelo Alvarez is still coming to Riyadh. That’s the word from Turki Alalshikh, who posted on X on Sunday that the four-division star contacted him personally to confirm his October date in Saudi Arabia would hold.

“Canelo reached out and told me he’ll still fight in Riyadh this October, no matter what happens. He fears nothing,” Alalshikh wrote.

The rest of the post read less like a fight announcement and more like a note to a friend after a bad week. Alalshikh described his country as home to the two Holy Mosques and a land of peace and safety, thanked everyone who had checked in on him, and signed off with a line that will get quoted in every Riyadh Season promo from here on: “Hard times reveal true friends.” He didn’t spell out what those hard times were, and he didn’t name an opponent or a specific date for Alvarez. The post frames the outreach as an act of loyalty, a fighter calling his promoter to say nothing has changed before anyone had to ask twice.

Where Canelo stands

Alvarez’s last trip into the deep end of the money pool came 13 months ago against Terence Crawford. That fight drew a $47.2 million gate, according to figures cited by Bloody Elbow, which ranks as the third biggest in boxing history behind Floyd Mayweather’s fights with Manny Pacquiao ($72.2 million) and Conor McGregor ($55.4 million). Dana White was involved in that promotion, and he’s now projecting roughly $34 million for Tyson Fury vs. Anthony Joshua on Dec. 11 at Cardiff’s Principality Stadium, which would slot in fourth, right below Canelo and Crawford.

The name Alvarez also keeps surfacing in other people’s plans. On Oct. 9, Jake Paul posted a career hit list on X that opened with Canelo, ahead of Francis Ngannou, Conor McGregor and a dozen others, and tagged his MVP co-founder Nakisa Bidarian with “Make it happen.” Paul has been out all of 2026 after Joshua broke his jaw in Miami last December, so the list is a wish more than a schedule. Darren Till, also on the list, replied that he’d flatline Paul inside five. Nobody from the Canelo side responded publicly, at least not in anything reported so far.

So the October fight in Riyadh is the real thing on Alvarez’s calendar, and the only thing anyone has confirmed about it is that he intends to show up.

Quick take

I like this story better than most fight-week chatter because it hinges on something small and human. A star who has nothing left to prove, who could choose any city on earth for a payday, sent a message to the man running Saudi boxing during what that man called hard times, and the message was essentially: I’m still coming. You can read it cynically as two business partners protecting a very lucrative arrangement, and you wouldn’t be wrong. But Alalshikh chose to make it public with a thank-you and a prayer-hands emoji instead of a poster, which tells me the gesture landed. Now the obvious next step is on him. Name the opponent, name the date, and let Alvarez’s word turn into a fight card before October runs out.

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